12.50-1.05 – Meeting Slot 9

1.10-1.35 – Meeting Slot 10

1.40-2.00 – Meeting Slot 11

8 Finalists

7 minutes presenting

Pet Connects Best in Show Alumni join us back on the main stage to showcase how far they've come and provide insight for this year's finalists.

Asia is home to some of the fastest-growing, most digitally advanced pet economies in the world. For U.S. pet brands eyeing global growth, the opportunity is enormous.

We unpack how success demands a hyper-local strategy, what it takes to win in markets like China, Japan and South Korea, from regulatory navigation and platform preference to pricing nuance and cultural fit.

Learn how to localize, partner smartly, and build lasting traction in the region.

Pet acquisition is more than a moment—it’s a market maker. From shelters to retail to clinics, this panel explores how embedding early education can combat the misinformation that’s widening the gap between pet parent intention and outcomes.

From TikTok tips to treatment hesitancy, hear from leaders leveraging triage tools, connected platforms, and retail-embedded education to rebuild trust, reassert expert guidance, and drive better compliance and care outcomes in a digital-first world, creating life time customers along the way. 

What happens when a one-time DNA test becomes the gateway to an entire pet parent journey? This case study unpacks a bold pivot to D2C—why it was made, what it takes to win, and how content, curation, and community can turn data into daily engagement, recurring revenue, and lasting brand loyalty.

A revolution in personalised pet health is underway powered by smarter diagnostics, real-time data, and rising consumer demand. With the benefit of hindsight from human health, the pet industry has a unique opportunity to leapfrog old barriers and define the next growth frontier. Discover what it takes to lead the charge.